Bharti Airtel on Friday launched an “Always On” IoT connectivity solution that will help with vehicle tracking via GPS.
With the IoT solution, emergency vehicles such as ambulances and other passenger vehicles can remain connected via different mobile network operators, thus ensuring continuous location and security.
The feature, which uses an electronic SIM (eSIM) to connect an IoT device to the network, meets the Department of Roads’ mandatory requirements for connectivity and GPS tracking capabilities for devices.
According to the Automotive Research Association of India (ARAI) AIS-140 standard, all passenger buses, private fleets and other public transport must be connected for tracking and security purposes.
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“We believe this is the next big opportunity in the IoT segment. Our strengths in the network, the modern and GSMA (Global System for Mobile Communications Association) compliant platform that offers real-time access to data and the flexibility to integrate the solution with custom APIs will make Airtel Business stand out in the market.” A statement from the company quoted Ajay Chitkara, Director and CEO of Airtel Business.
The company is striving to become the market leader in the machine-to-machine IoT sector in the next few years.
Airtel continuously focuses on its IoT business with around 12 million connections. According to a recent report by market research firm Frost and Sulivan, the company is currently the market leader in cellular IoT solutions with a market share of over 49%. Cellular IoT solutions enable connectivity between a smartphone and other physical devices such as speakers, earphones, etc.
The company supports a number of vertical specific solutions such as industrial plant monitoring, smart metering and vehicle telematics, it said. Currently, Bharti Airtel counts MG Motor, Pine Labs, Paytm, Kent, Meghalaya Power Distribution Corporation and Odisha Power Transmission among some customers of its enterprise IoT solutions.
According to the report, industries like logistics, healthcare and automotive will be the biggest drivers of machine-to-machine based IoT solutions in the country.